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What we do

Four channels, one outcome: your product in more hands, sold properly, and accounted for.

Our approach

Advertising talks.
We have the conversation.

Digital impressions are cheap and easy to ignore. A trained representative standing in front of your customer is neither. Genesis specialises in the part of marketing that cannot be automated — the human part — and we run it with the structure and reporting of a performance channel.

Every campaign starts with your objective, not our capacity. We agree on the market, the message, the compliance standard and the numbers before a single representative is briefed.

Service

Face 2 Face
Marketing

Our core channel. Trained representatives meet your customers in person — in residential areas, business districts and community spaces — present the product properly, answer the objection while it is still in the room, and close the sale on the spot.

  • Product training and testing before anyone represents your brand
  • Compliant scripting agreed with you before launch
  • Sales verified the same day they are written
Service

Business 2
Business

Selling into offices, industrial parks and trade premises, where the buyer is a decision maker and the conversation is commercial. Our B2B teams are briefed on your margins, your terms and the questions a business owner will actually ask.

  • Territory mapped by business type and size
  • Representatives briefed on pricing, terms and lead times
  • Follow-up handled where a decision needs a second visit
Service

Event Based
Marketing

Activations at expos, trade shows, community days and branded events, where your audience has already gathered and is open to being spoken to. We staff the stand, drive the footfall to it, and capture every interaction.

  • Stand staffed by representatives who know the product
  • Active engagement rather than waiting to be approached
  • Sales and leads captured and reported per event
Service

Instore
Sales

In-store activations in retail outlets, malls and chain stores. Your product gets a person standing next to it who can demonstrate it, compare it and sell it — instead of competing for attention on a shelf.

  • Placement negotiated and managed with the store
  • Demonstrations and comparisons done live with shoppers
  • Daily figures reported by store and by representative

Next step

Send us the brief.
We will send back a plan.

One call is usually enough to tell you whether a direct campaign is right for your product.

Request a proposal→